2019 Seed Internship Program Opportunity (Amex Auto & Industrial Hardware Ltd)

Company name: Amex Auto & Industrial Hardware Ltd

Website: www.amexautospares.com

Project type: Marketing

Project Location: Nairobi, Kenya

Project sub-categories: Marketing

Internship eligibility requirement: Stanford Undergraduate and Graduate students (MBA, MSx, MA, MS, PhD) may participate

About the company: Amex Auto is a one-stop wholesaler and retail of automotive spare parts. We handle over 30,000 SKUs, have five retail outlets and one distribution center. We want to be the market leaders in the automotive space and create jobs. We have an aggressive growth plan for the next five years from our Transformation Plan, and we would like to open more retail centers across Kenya.

Project Description: We are looking for an intern who can help us on our journey to develop a full marketing strategy and complete rebrand of Amex with a full 360 view. We are very new in the Nairobi market with only three years presence compared to our competitors who have been around much longer. We want to build a very solid brand presence in East Africa and market our products to all segments of customers. We need to use different channels of marketing to create awareness of Amex Auto services for customers.